Episode #27: Rituals and Brilliance for Success as a Solopreneur

episode 27 Rituals and Brilliance

Hi everyone, welcome to episode 27 of Work Smarter, Dream Bigger, Live Brighter, it’s Jo Gifford here, the Dexterous Diva! I’m really, really happy that you’ve joined me for this podcast, and guys, I’m so, so grateful.

We’ve just hit over 95,000 podcast downloads, and I’m over the moon and really grateful to all of you who are listening and leaving reviews.

If you find my podcast helpful, then I’d be really, really grateful if you could tell your friends about it! Thank you so much for showing up, being here and being part of the tribe of Diva.


Okay everyone, so today we’re going to have a little look at the concept of rituals.

I was really inspired to chat about this briefly today, because among the many books that I’m currently devouring and reading, is Uncertainty by Jonathan Fields of the Good Life Project, and I’m sure you guys know of him. If not, then I would certainly look him up here.

Failure and Brilliance

He’s one of the Danielle LaPorte, Marie Forleo kind of power peers, and he’s such an interesting guy. In Uncertainty, it’s all about how failure is really important and how to find your own brilliance amongst uncertainty which is a really powerful thing for us solopreneurs. In particular I was reading about rituals and the place that these have in our work.

So I want to read you this really brief paragraph:
“For the creator whose very existence depends on the ability to spend vast amounts of time living and operating in the ethereal sea of uncertainty and anxiety that is creation, rituals in every part of life serve as a source of psychic bedrock. They provide just enough of a foundation to allow you to free up that part of your brain that needs permission to run unencumbered in the quest to create the greatest possible something from nothing”.

The crux of that is basically if you have rituals in every part of your life, then your brain is free to go ahead and create those golden nuggets of brilliance which relate directly to your business and your success.

As most of you guys know, I’m all about the Brilliance Ignition process which is the process that underpins creative thinking in your business, and it’s kind of like my own artist’s way for solopreneurs, if you like.

If you haven’t done the Brilliance Ignition free mastermind process yet, I would really love for you to head on over to dexterousdiva.co.uk/brilliance, and you’ll find a free community on Facebook and the whole Brilliance Ignition power moves roadmap which I’ve provided for free via email.

The Diva Take on Brilliance

My take on Brilliance Ignition is all about providing some quality input.

We do things like New Diva Daily, so by doing something slightly new every day, whether it’s

    • listening to new music
    • trying out a new podcast
    • taking a slightly different route from work
    • ordering a different coffee

these slight tweaks, exposing yourself to slightly different stimuli, and then the ritual of creating content every day, is a way to allow your brain to get some of that quality input out in your own way.

We also talk about the rituals of a business like a business playground day, which is where you take yourself off for the day with your business, get super creative and allow your brain to run wild.

Those elements are part of the Brilliance Ignition process, and also as you guys have recently been talking about, The Miracle Morning, by Hal Elrod. I know that a lot of you have been sending me emails and messages about trying The Miracle Morning, and this is a ritual that I’ve been bringing into my own life with amazing results.

Freeing Up Your Brain

Whether you do The Miracle Morning in the morning or you do it throughout the day, it’s the very act of spending time on yourself and knowing that every day you’ll be doing rituals. For me, it’s moving my body, meditating, visualising, reading some powerful and inspiring stuff, spending time with my journal and outputting on 750words.com. (Read more about the habits which have ramped up my biz and life here)

For me the ritual anchors my day. I know that I’m getting loads of good stuff in plus I’m letting my brain let stuff out. It’s like an underpinning so I know I don’t have to tick stuff off the list and I don’t have that kind of feeling of, oh, I haven’t meditated yet.

I’ve got a time and a place for it and it’s getting done, it feels really good, and as Jonathan Fields says, I’m allowed to let my brain think about other stuff rather than worrying about my list.

We find rituals in really simple things like the same time to do stuff every week, and I’ve spoken before about how I record my podcasts on a Monday morning.

I have had two weeks off, as you guys have probably noticed (did you miss me?). I went to the south of France and I didn’t record my podcast over there, (and that’s fine, we are allowed to stop things for a little while).

I know that every Monday morning I’m going to sit down with my microphone and be intentional and speak to you lovely people, and then I know that that’s done for the week.

The same is true for other things, I know that every Friday is my flexible free day. I allow myself to not work and to go and do something creative and cool or just to switch off. Oftentimes it’s just resting and recovering from the week, as I still have to manage chronic fatigue and fibromyalgia, but having that flexible day is part of my ritual, so that I know I have a downtime built in.

Early bedtimes for me are part of my ritual and again, it’s like a self-management thing, I know I’m looking after myself and that helps me get up early for my Miracle Morning.

The Snowball Effect

You kind of have a snowball effect of rituals, and when you break them down and look at them, it’s like they’re habits that you are choosing to put in place for your life to make your life easier.

It helps all that autopilot stuff run for you and so you’ve got pegs to hang stuff on throughout your day and your week. You know when things are getting done, you know how you do them and you’ve already pre-set some choices which are helping your brain then focus on the other cool stuff.

That’s when your magic really happens and where your brain will be kicking out the golden bits of ideas, those amazing genius inspiration ideas that will strike.

You’ll suddenly realise that you’ve got the next podcast idea or product idea or service and it will almost rock up into your brain because you’ve allowed space for that to happen. That’s such a key part of the creative thinking process for a solopreneur, and even if you’re not actively engaging with it as creative thinking, you’re simply allowing your brilliance to show up, which is really what the hard work is about.

As Jonathan Fields says, we are content creators, we are creators of our businesses, of our art, and in terms of solopreneurs, our art is whatever we’re choosing to show to the world and to do a service to others.

Making Space for Success

By allowing rituals to help make that stuff easier, we’re only going to be more successful, and I know that certainly I’ve seen a huge change in my mindset and in my success levels as a business owner since I’ve started to take choice after choice, ritual after ritual, habit after habit of good stuff.

It might be that you change some bad stuff, and by that I don’t mean terribly evil stuff (mwah ha ha ha!), I just mean stuff that’s not serving you very well. Maybe swap one hour of trashy TV a week to read a chapter of something awesome. In my case it was swapping that extra hour in bed in the morning to do my Miracle Morning. I’m now ploughing through inspiring blogs and personal development books, and the content I’m coming out with as my output is partly rubbish, it’s partly brain dumping, but there’s some really interesting stuff in there and the ideas are coming out. It’s part of making space for that.

And So Darlings, How About You?

I would love to hear what you guys are doing in terms of rituals, for those of you out there who have already started with your rituals, what kind of habits are you working with and on? If you haven’t started with any good habits yet, have you got an idea of where you could start?

I would certainly encourage you to head over to the Brilliance Ignition power moves roadmap and read all about the free mastermind over there with the free community support group of people, and to start applying the Brilliance Ignition process to your life and your work.

The feedback from people already is just amazing, so I would really, really love to encourage you guys to go over there, and as always, thank you so much for showing up and listening. I read every single email and every single tweet and every single Facebook post, so if you do want to drop me a line, you can do so on hello@dexterousdiva.co.uk. You can tweet me @dexdiva or find me on Facebook, facebook.com/dexdiva.

Thank you so much for listening, and I’ll be back next week with some more thoughts. Thanks guys, and take care.



Jo Gifford

My work is about helping people work in smarter, creative ways + getting their message out to the world via killer content—blogs, copy, images + social. I am a designer, writer, blogger, mentor, author, creativity addict + prolific geek. You could call it a portfolio career of multi-potential multi-passions. I call it being me.
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